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SAS INNOVATE 2025

By Fathima Najiya May 13 2025 10:32AM

SAS unveiled significant enhancements to its Viya platform, including AI agents, improved digital twin simulations through a partnership with Epic Games, and the hybrid use of quantum AI for complex manufacturing tasks, demonstrated by Procter & Gamble .  

Collaborations and Partnerships

Microsoft CEO Satya Nadella joined virtually to discuss the integration of SAS in Microsoft Fabric and future quantum AI applications, emphasizing the collaboration between Microsoft and SAS .  

 Focus on Responsible AI: 

The event emphasized responsible AI deployment, with sessions exploring ethical use in healthcare, governance frameworks, and public-private collaborations, such as the partnership with the UAE’s Emirates Health Services .  

 New Tools and Features: 

SAS introduced Viya Workbench for developers, the Data Maker tool enhanced by the Hazy acquisition, and SAS Viya Copilot to simplify model building .  

Real-World Applications: 

Case studies from organizations like Orlando Magic, Macy’s, and Erasmus Medical Center illustrated AI benefits in customer engagement, fraud prevention, and medical decision-making  

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